Candidly® is an AI-native financial guidance platform that spans the full financial lifecycle, from planning for and repaying education costs to building savings and wealth. Employees don't experience their finances in tidy categories, so Candidly grounds its guidance in each person's real financial data and the benefits their employer offers, in real time and at any scale. Employees make progress on student debt and savings at the same time, employers see more of what they fund get used, and fewer one-off questions reach HR.
Candidly partners with leading employers and with financial services companies that serve the workplace, including 401(k) and 403(b) recordkeepers, financial institutions, and retirement plan advisors, to embed its experience wherever a user works, banks, or engages with financial services. Integration options include outlink, SSO, widget, and API, so partners can start where they are in resourcing, technical debt, and product roadmap capacity. Partners can white label or co-brand the experience.
Education is one of the largest investments most people make, whether for themselves or their children. Candidly brings compassion, authenticity, and confidence to Americans as they navigate higher education costs — past, present, and future.